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Lawrence O. Hamer
Associate Dean for Marketing Communications
Department of Marketing
1 E. Jackson Blvd.
DePaul Center 7519
Chicago, IL 60604
(312) 362-7230
lhamer@depaul.edu

Academic Degrees


Ph.D. University of Illinois, Urbana, IL, Business Administration and Marketing, 1996
M.S. Texas A & M University, College Station, TX, Marketing, 1992
B.B.A. Texas A & M University, College Station, TX, Management, 1988

Academic Experience


Associate Vice President, DePaul University (2008 - Now).
Associate Dean, DePaul Unviersity (2006 - Now).
Associate Professor (most recent), DePaul University (1996 - Now).
Fellow, American Council for Education (2007 - 2008).

Selected Publications

Article

Hamer, L. (2006). A Confirmation Perspective on Perceived Service Quality. Journal of Services Marketing, 20 (4), 219-232.
Hamer, L., Alwitt, L. (2003). The Effect of Internet Experience on Expectations for offline Service Marketing Exchanges. Journal of Internet Commerce, 2 (2), 3-26.
Hamer, L. (2003). A Pragmatic View of Perceived Service Quality Measurement. Services Marketing Quarterly, 24 (3), 29-42.
Hamer, L. (2001). Distance Learning Technologies as Facilitators of Learning and Learning-Related Student Activities. Marketing Education Review, 11, 55-67.
Hamer, L., Liu, B., Sudharshan, D. (2000). The Effect of After-Service Response on Service Quality and Behavioral Intentions Assessment: A Real-Time Updating Model Approach. Journal of Services Marketing, 14 (2), 160-177.

Selected Consulting

2008: Consultant: marketing of a university, Simpson Scarborough

Selected Professional and Community Service

Reviewer: Ad Hoc Review of Article or Manuscript

2005: Journal of Service Research
2003-2005: Journal of Political Marketing

Reviewer: Book Review not Published in a Journal

2002: Marketing Management, A Preface to Marketing Management by Peters and Donnelly

Other Community Service Activities

2003-2004: Public Action Delivering Shelter, Volunteer
2001-2002: PADS (Public Action to Deliver Shelter) homeless shelter, I regularly (i.e., monthly) volunteer with the PADS (Public Action to Deliver Shelter) homeless shelter.
1999: Chicago Communities in Schools, Mentor