J. Steven. Kelly

	Associate Professor
	Department of Marketing
	1 E. Jackson Blvd. DePaul Center 7405 Chicago, IL 60604
	(312) 362-8130
	skelly@depaul.edu

Academic Degrees

D.B.A. Kent State University, Kent, OH, Marketing, 1974
M.B.A. Ohio University, Athens, OH, Management, 1968
B.A. DePauw University, Greencastle, IN, Mathematics, 1966

Academic Experience

Associate Professor (most recent), DePaul University (1975 - Now).

Selected Publications

Article

Kelly, J. (1987). Practicing Advertising Researchers and Their Views of Academic Researchers. Journal of Business Research,45-56.
Caudill, E., Kelly, J. (1999). Dartnell Corporation: Case Study. Journal of Interactive Marketing, 13 (2).
Czepiec, H., Kelly, J. (1982). Analyzing Hispanic Roles in Advertising: A Portrait of an Emerging Subculture. . Current Issues and Research In Advertising,219-240.

Book or Chapter in Book

Kelly, J. (2007). Successful Direct Marketing Methods. Chicago: McGraw Hill. Chapter: J. Jill: Insights into a Multichannel Retailer. Pages: 481-483.
Kelly, J., Jones, S. (2005). Cases and Readings in Integrated Marketing Communications. Chiago, IL: Racom Communications. Chapter: Quill Corporation. Pages: 5.
O'Keefe, R., Kemp, P., Kelly, J. (2005). Best of the Great Ideas in Teaching Marketing. : Thompson-Southwestern. Chapter: Strategic Planning for Competitive Advantage.
Kelly, J., Jones, S. (2005). Readings & Cases in Integrated Marketing Communications. Chicago: RACOM Communications. Pages: 417.

Selected Professional and Community Service

Academic Conference: Chair of Track or Program

2005: Chicago Association of Direct Marketing, Program Chair for Bob Stone Education Day
2005: Chicago Association of Direct Marketing Education Foundation, Chair of the Academic Update Committee

Board of Directors

2005: Chicago Association of Direct Marketing Education Foundation, Member of Board of Trustees

Committee / Task Force Chair

2005: Chicago Association of Direct Marketing, Organized program and recruited speakers of the Chicago Tribune Best Practices Conference in October, 2005. This was an all day conference held at the Chicago Tribune building, Bert Ortiz Director. This raised money for the Kellstadt Center and CADM.
2005: Chicago Association of Direct Marketing, Chair of the Long Range Planning Committee on Education

Other Community Service Activities

2002: The Pennebaker Certificate program, Program helps non-profit organizations develop marketing plans. My responsibiities is to work with the non-profit to get clarification on their needs and the project.

Positions Held in Civic Organizations

2003: CADMEF, Board Member
2003: CADM, Board member